In comparison to other industries, tourism grows rapidly in different ways depending on demand and resources. Many institutions rely on following trends and planning promotions, strategies that complement the most important factor: a model business management. There are recognized cases that combine effective tourism business management with sustainability and integrity, when these factors blend positive results are expected.
Examples of responsible management in tourism
Controlled tourism in Bhutan: The principle of «high value, low impact» is essential for this country. Strict entry requirements and a standard daily visitor tariff help to maintain and develop Bhutan’s infrastructure and contribute to its free health care and education.
Conservation ‘voluntouring’ in Belize: Responsible Travel, a responsible tourism operator based in the UK, offers the opportunity to «join a team of local conservationists and experts as part of a volunteer group working 5 days a week in the rainforests of Belize». They are strictly provided with a guide before departing as well as caller support in order to ensure that the initiative is done ethically and respectfully to locals, animals and the environment.
A solar powered resort in Fiji: Social Responsibility is always a plus, and the Six Senses Fiji resort proves this remark. Running on 100% solar power, equipped with rainwater capture and its own onsite water-filtration site to eliminate the use of single-use plastic bottles.
Education for local communities in Peru: This program created by Perurail is targeted for women who reside in the Cusco communities of Pachar, Rumira, Pisacucho, Suilloc and Socma in order to develop their abilities in educational and relaxation activities that connect to their background.
What is sustainable tourism?
In order to be sustainable, the United Nations World Tourism Organization affirm that three concepts must be taken into consideration: Protection, Respect and Understanding. Conserving environmental resources and protecting biodiversity, respecting the cultures of host communities and addressing the needs of visitors. Generating a differential value is a main asset and social responsibility based on sustainability is a way to accomplish it.